I HEAR Your backend’s been misbehaving.
Is your backend held together by duct tape & dreams or Post-Its & prayers?
I’m The Backend Broad—part digital mechanic, part operations therapist. I specialize in untangling tech, cleaning up cluttered systems, and giving small businesses the calm, clean infrastructure they deserve.
No branding. No marketing fluff. No “quick chats that could’ve been a checklist.”
Just structure. Precision.
I’m the broad behind the curtain:
Setting up your Shopify store so it doesn’t implode mid-launch
Syncing your scheduling software without a Slack meltdown
Configuring your email platform without seventeen rounds of “where’s the link again?”
I’ve spent decades behind the scenes in creative, product-based, and wholesale businesses—so I get it. The mess, the pressure, the 3AM “why won’t it sync” spiral. I’ve been there. I’ve fixed it. And I’m here to make sure you never have to again.
